Lexi, Maartje, Blesnya, Klara Front Zara Emotions Fragrance Campaign

Joanna Elizabeth

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Published September 23, 2020

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Updated May 24, 2022

Lexi Boling stars in Zara Emotions fragrance campaign.
Lexi Boling stars in Zara Emotions fragrance campaign.

Zara unveils its fragrance capsule in collaboration with Jo Loves called Zara Emotions. A campaign features eight models for eight scents influenced by Zara’s fashion archives. Photographed by David Sims, rising stars Lexi Boling, Blesnya Minher, Maartje Verhoef, and Klara Kristin pose in black and white images. Marta Ortega Pérez, Moon Kyu Lee, Mijo Mihaljcic, and Sacha Quenby also round out the cast. Ezra Petronio works on art direction for the shoot with hair by Duffy and Lucia Pieroni on makeup. Styled by Jane How, the faces wear leather jackets, knit sweaters, embellished blouses, and more. In addition to images, models also star in a short film describing each scent they represent.

Related: Chase the Blues | Grace Hartzel in Zara’s Fall Denim Outfits

Zara Emotions Fragrance Campaign

Maartje Verhoef fronts Zara Emotions fragrance campaign.
Maartje Verhoef fronts Zara Emotions fragrance campaign.
Blesnya Minher appears in Zara Emotions fragrance campaign.
Blesnya Minher appears in Zara Emotions fragrance campaign.
Klara Kristin poses for Zara Emotions fragrance campaign.
Klara Kristin poses for Zara Emotions fragrance campaign.
Moon Kyu Lee fronts Zara Emotions fragrance campaign.
Moon Kyu Lee fronts Zara Emotions fragrance campaign.
Mijo Mihaljcic stars in Zara Emotions fragrance campaign.
Mijo Mihaljcic stars in Zara Emotions fragrance campaign.
Sacha Quenby poses for Zara Emotions fragrance campaign.
Sacha Quenby poses for Zara Emotions fragrance campaign.
Marta Ortega Perez is all smiles in Zara Emotions fragrance campaign.
Marta Ortega Perez is all smiles in Zara Emotions fragrance campaign.

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