In an electrifying fusion of sparkle and comfort, Swarovski has joined forces with SKIMS to launch a dazzling array of body jewelry, ready-to-wear, and intimate apparel. The collection, which debuts today, is a treasure trove of crystalized undergarments, size-inclusive jewelry, and radiant dresses designed to inject a dose of glamour into everyday wardrobes.
Kim Kardashian for Swarovski x Skims Campaign
The campaign, graced by Kim Kardashian and models, showcases the collection’s brilliance through the lens of photographer Mert Alas. This collaboration is about adorning the body and celebrating it, with pieces available on Skims.com, at Swarovski outlets, and at select luxury retailers globally.
Kim Kardashian, the co-founder and creative director of SKIMS, shared her vision for the collaboration, emphasizing the desire to bring glamour into the daily dressing ritual. “The pieces are so dreamy, and we loved integrating the iconic crystal cuts into my favorite SKIMS pieces,” Kardashian remarked.
Giovanna Engelbert, the creative director at Swarovski, expressed her enthusiasm for the partnership, stating, “It’s been a dream since I joined Swarovski to create a first-ever collaboration with SKIMS that furthers the art of self-expression.”
She views the collection as a homage to the body, aiming to empower women to celebrate their individuality and approach life with confidence and style. This sentiment is echoed in the collection’s design, which seamlessly blends Swarovski’s signature crystals with the modern, body-positive ethos of SKIMS.
Swarovski x Skims Collaboration
The Swarovski x SKIMS line is a love letter to those who find joy in the sparkle of everyday life and the comfort of luxury. With previous successful campaigns like the Cotton collection featuring Cardi B and Best of advertisements, SKIMS continues to take over the intimate space.