Mariacarla Boscono Fronts Proenza Schouler’s Spring 2018 Campaign

Joanna Elizabeth

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Published December 11, 2017

Mariacarla Boscono fronts Proenza Schouler's spring-summer 2018 campaign
Mariacarla Boscono fronts Proenza Schouler’s spring-summer 2018 campaign

Proenza Schouler launches the first installment of a multi-chaptered campaign for the spring-summer 2018 season. First up, the New York-based label taps model Mariacarla Boscono for the new advertisements. Captured by Tyrone Leblon, the images take place in a lo-fi setting with draped curtains and an open window. Stylist Camilla Nickerson spotlights lace pieces, ruffled separates and statement shoes. Susie Sobol worked on hair for the shoot with Holli Smith on makeup.

Related: PSWL by Proenza Schouler Takes On the Essentials

Proenza Schouler Spring/Summer 2018 Campaign

Posing without clothes, Mariacarla Boscono appears in Proenza Schouler's spring 2018 campaign
Posing without clothes, Mariacarla Boscono appears in Proenza Schouler’s spring 2018 campaign
Tyrone Leblon captures Proenza Schouler's spring-summer 2018 campaign
Tyrone Leblon captures Proenza Schouler’s spring-summer 2018 campaign

An image from Proenza Schouler's spring 2018 advertising campaign
An image from Proenza Schouler’s spring 2018 advertising campaign

Mariacarla Boscono stars in Proenza Schouler's spring-summer 2018 campaign
Mariacarla Boscono stars in Proenza Schouler’s spring-summer 2018 campaign
Proenza Schouler unveils spring-summer 2018 campaign
Proenza Schouler unveils spring-summer 2018 campaign
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