Hunter Schafer takes the spotlight as the face of Prada’s Galleria handbag campaign. The ‘Euphoria’ actress poses alongside one of the Italian label’s most iconic accessories. French-Canadian film director Xavier Dolan envisions the heroine as a young girl in her room for the short film.
She then imagines herself leaping from the bedroom to a fashion shoot set in fanciful visions. Inspired by medicine-style bags, the Galleria bag was first introduced in 2007 with re-designs through the years.
Ferdinando Verderi works on creative direction for the shoot with Hunter’s fringed hairstyle by Shay Ashual and Holly Sillius on makeup.
“A constant presence, Schafer’s fantasy is the Prada Galleria, a talisman of fashion, reimagined in different contexts, differing locales and visions, jolting between imaginary scenes and scenarios, between multiple micro-narratives,” Prada states.