Gisele Bundchen Lights Up Arezzo Summer 2024 Campaign

Joanna Elizabeth

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Published August 8, 2023

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Updated August 9, 2023

Gisele Bundchen Arezzo Summer 2024 Campaign
Gisele Bundchen stars in Arezzo summer 2024 campaign. Photo: Lufre

Gisele Bundchen is once again the face of Arezzo, this time for its summer 2024 campaign called “Dream On.” Following her appearance in the winter 2023 advertisements, she now explores themes of imagination, dreaming, and achieving the impossible in a campaign setting reminiscent of an aquarium theme lensed by Lufre.

Gisele Bundchen for Arezzo Summer 2024 Campaign

Gisele Bundchen Neon Green Dress Arezzo Summer 2024
Posing with a flower-inspired bag, Gisele Bundchen is the face of Arezzo for summer 2024. Photo: Lufre

With vibrant designs that include strappy heels, sandals, mules, and bags inspired by flowers, the Brazilian accessories brand ensures the new season shines with Gisele’s brilliance. The new season advertisements were made with creative direction by Giovanni Bianco and styling by Pedro Sales.

Supermodel Gisele Bundchen strikes a pose in the new campaign for Arezzo summer 2024.
Supermodel Gisele Bundchen strikes a pose in the new campaign for Arezzo summer 2024. Photo: Lufre

The Arezzo summer 2024 collection, designed to translate the magical universe of “Dream On,” features contemporary elements with three-dimensional flowers, vinyl transparencies, and colorful heels with organic lines and unusual shapes.

These eye-catching accessories are paired with body con dresses, including a sleek black mesh style and a standout neon green number.

Gisele Bundchen Crop Top Outfit Arezzo Summer 2024
Gisele Bundchen wears white sandals in Arezzo’s summer 2024 campaign. Photo: Lufre

Arezzo Campaign Launch Dinner in São Paulo

Gisele Bundchen Arezzo Launch Black Dress
AUGUST 7th: Gisele Bundchen attends the Arezzo dinner for its summer 2024 campaign launch in São Paulo. Photo: Leca Novo

To mark this unique and special launch, a celebratory dinner was held on August 7th at Cubo JK Iguatemi in São Paulo. Gisele was radiant in a black gown with a plunging neckline and chic neckpiece, accessorized with statement earrings, stacked bracelets, and a clutch bag.

Gisele Bundchen 2023 Arezzo Launch Black Dress
AUGUST 7th: Wearing a black dress, Gisele Bundchen attends the Arezzo dinner for its summer 2024 campaign launch in São Paulo. Photo: Leca Novo

This year has been particularly busy for the iconic model, who also posed for Louis Vuitton’s “Horizons Never End” and Jimmy Choo’s summer advertisements. Her brilliance shines through in the Arezzo campaign, bringing a touch of the fantastical to the every day and capturing the true essence of summer 2024’s magical world.


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