Imaan Hammam Sparkles in Tiffany & Co.’s New All-Gender Bracelets

Joanna Elizabeth


Published August 15, 2022

Tiffany Lock Tiffany Co Jewelry Campaign
Tyshawn Jones and Imaan Hammam star in Tiffany & Co. Tiffany Lock campaign. Photo: Mario Sorrenti and Raymond Meier, Courtesy of Tiffany & Co

Tiffany & Co. has introduced a new jewelry collection called Tiffany Lock to the market. This collection features four bracelets appropriate for wear by all genders and will be available in September 2022. Model Imaan Hammam and American skateboarder Tyshawn Jones are featured in the campaign images, which were photographed by Mario Sorrenti and Raymond Meier.

Tiffany & Co. Tiffany Lock 2022 Campaign

Imaan Hammam Tiffany Co Campaign 2022
Imaan Hammam models the Tiffany Lock collection from Tiffany & Co. Photo: Mario Sorrenti and Raymond Meier, Courtesy of Tiffany & Co.

The photographs show the pair dressed in all black, which complements the sparkling accessories that they both wear. “No rules. All welcome.” is the inspiration behind the range. It includes 18k yellow and rose gold bracelet designs that take inspiration from a padlock, an important motif from the jewelry brand’s archives.

Related: Hailey Bieber Lights Up Tiffany & Co. T Collection Campaign

Tiffany Co Tiffany Lock Campaign 2022
Tiffany & Co.’s Tiffany Lock collection features gender-neutral bracelets. Photo: Mario Sorrenti and Raymond Meier, Courtesy of Tiffany & Co.

There is a choice of styles that feature diamonds or all-metal options. Tiffany Lock is all about personal bonds with others. Prices range from $6,800 to $32,000 and will arrive online and in stores in August 2022. Other styles will debut starting January 2023.

Tiffany Lock Bangle 18k Yellow Gold
Tiffany Lock bangle in 18k yellow gold, medium. Photo: Tiffany & Co.

“Tiffany Lock is an elegant interpretation of an archival functional design,” states Alexandre Arnault, Executive Vice President, Product and Communication, Tiffany & Co. “Defined by modern, clean lines and a breakthrough clasp mechanism, Tiffany Lock represents an exciting new pillar to our diamond and gold jewelry offering. We are thrilled to unveil our latest icon.”

Alexandre Arnault
Tiffany Lock Bracelets Yellow Rose Gold
Tiffany Lock Bangle in yellow and rose gold. Photo: Tiffany & Co.
Tiffany Lock Bracelet Diamonds
Tiffany & Co. Tiffany Lock bangle in 18k yellow and white gold with diamonds, medium. Photo: Tiffany & Co.

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