Downtown Girl – Actress Rooney Mara lands her first major fashion campaign for Calvin Klein’s “Downtown” fragrance. The scent balances feminine woods with soft floral notes for a unique fragrance. “This campaign captures a woman with an original ‘downtown’ mindset – she leads a lifestyle that is authentic and defies expectations,” says Catherine Walsh, Senior Vice President of American Fragrances, Coty Prestige. Mara was lensed by Jean-Baptiste Mondino for the print advertisements while director David Fincher captures the television advertisements shot in black and white.
Rooney Mara Fronts Calvin Klein Downtown Fragrance Campaign
Recent Updates
Jennie & Gentle Monster’s New Eyewear Collab is Beyond Chic
Gentle Monster and Jennie from Blackpink join forces once again for their 'Jentle Salon' collaboration. The third collaboration between the ...
Alo Yoga Aces the Style Game with Tennis Club Capsule
In the sun-drenched courts of chic and leisure, Alo Yoga unveils its Tennis Club collection, a tasteful nod to the ...
Kim Kardashian Sets Summer on Fire in SKIMS 2024 Swimwear
Kim Kardashian, the reality TV star turned business mogul, is once again commanding attention with her latest SKIMS Swim 2024 ...
Ferragamo Pre-Fall 2024: Get Lost in the Fashion Fantasy
Ferragamo's pre-fall 2024 campaign fuses art, history, and fashion captured through the lens of Harley Weir. In a striking juxtaposition, ...
Blackpink’s Jisoo Inspires in Self-Portrait Pre-Fall 2024 Ad
Jisoo, a member of Blackpink, enchants in the Self-Portrait pre-fall 2024 campaign, presented in a setting that's both personal and ...
Carolyn Murphy Stuns in Estée Lauder Legacy Fragrance Ad
In a graceful fusion of heritage and modernity, Estée Lauder introduces the Legacy collection fragrance, a lineup of five legendary ...
When will this incessant over-the-top skin retouching end? If you pay enough attention, the growing majority wants to see REAL SKIN. Something we can actually connect to.
Again – retouching is fine. Rooney has very great skin texture to begin with. If there’s any problem with it, I’d say it would be some texture is over sharpened.
I met Rooney (we’re both NYU alums!( in Cannes a couple of days ago and can confirm that her skin is naturally flawless.