Giorgio Armani Holiday 2023: Embracing Sequins & Shine

Joanna Elizabeth

/

Published November 22, 2023

Giorgio Armani Holiday 2023 Campaign
Beauise Ferwerda poses for Giorgio Armani holiday 2023 campaign. Photo: Elizaveta Porodina

Giorgio Armani’s holiday 2023 campaign captivates with a fusion of elegance and festive sparkle in a stunning display of winter glamour. Captured by the lens of Elizaveta Porodina, the campaign channels Armani’s unwavering commitment to luxurious sophistication.

Centerstage in this dazzling spectacle is model Beauise Ferwerda, embodying the quintessence of holiday chic. The collection, styled by Mauro Demestria, presents an array of looks that redefine the essence of festive attire.

Giorgio Armani Holiday 2023 Campaign

Giorgio Armani's holiday 2023 campaign features a black gown with a dynamic, blurred motion, capturing a seasonal spirit.
Giorgio Armani’s holiday 2023 campaign features a black gown with a dynamic, blurred motion, capturing a seasonal spirit. Photo: Elizaveta Porodina

From sequin-embellished bags that catch the light with every movement to gowns that shimmer like a starlit night, each piece is a celebration of holiday elegance. The brilliance of the apparel is complemented by jewelry that twinkles with the promise of seasonal magic, creating ensembles that are both striking and enchantingly refined.

The masterful makeup artistry of Patrick Glatthaar heightens the allure of the campaign. Glatthaar’s vision brings to life a radiant aesthetic, with rosy cheeks and smudged eye makeup that evoke a fashion-forward spirit.

A dazzling fusion: Giorgio Armani features a holiday twinkle with a earrings, a tailored jacket, and shimmering bag.
A dazzling fusion: Giorgio Armani features a holiday twinkle with a earrings, a tailored jacket, and shimmering bag. Photo: Elizaveta Porodina

Pierpaolo Lai’s approach to hairstyling adds a contemporary edge to the classic Armani elegance. The touch of auburn in Ferwerda’s sleek, short hairstyle is a nod to the brand’s ability to blend traditional sophistication with modern trends.

Giorgio Armani features the soft shimmer of a holiday evening dress.
Giorgio Armani features the soft shimmer of a holiday evening dress. Photo: Elizaveta Porodina

Giorgio Armani’s holiday 2023 campaign is not just a continuation of its illustrious fashion narrative but also a bridge connecting its earlier Neve collection. The campaign, starring Beauise, who previously graced the Made to Order collection, infuses the season with a substantial dose of glamour.


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