Emporio Armani Underwear Fall 2023: Bubbling with Style

Joanna Elizabeth

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Published November 29, 2023

Emporio Armani Underwear Fall 2023 Campaign
Alexis Sundman poses in the Emporio Armani Underwear fall-winter 2023 campaign. Photo: Giampaolo Sgura

Emporio Armani Underwear’s latest fall-winter 2023 campaign is all about having fun with style, captured through the lens of photographer Giampaolo Sgura. The campaign’s black and white imagery, soaked in sudsy bubbles, adds a layer of joy and playfulness, diverging from traditional fashion aesthetics.

This approach emphasizes the casual lingerie designs’ allure. The Emporio Armani underwear fall 2023 collection spotlights logo-adorned styles that blend iconic Armani aesthetics with contemporary design. The monogram jacquard mesh bralette and thong set show the brand’s ability to merge classic luxury with modern sensibilities.

Emporio Armani Underwear Fall/Winter 2023 Campaign

Kim Schell has a playful moment wrapped in the comfort of Emporio Armani Underwear for fall 2023.
Kim Schell has a playful moment wrapped in the comfort of Emporio Armani Underwear for fall 2023. Photo: Giampaolo Sgura

Moreover, the Armani Sustainability Values zero gravity organic cotton bralette, adorned with logo studs, speaks to a growing trend in fashion: the integration of eco-conscious materials without compromising on style.

A laminated triangle bra and briefs stands out in the Emporio Armani Underwear fall-winter 2023 collection.
A laminated triangle bra and briefs stand out in the Emporio Armani Underwear fall-winter 2023 collection. Photo: Giampaolo Sgura

The addition of a laminated microfiber triangle bra and Brazilian briefs gift set further showcases Emporio Armani’s versatility, offering something for every preference. The cast includes models Alexis Sundman, Kim Schell, and Barak Shamir.

The styling by Giuseppe Sileo, paired with sleek hair by Franco Gobbi and understated makeup by Luca Cianciolo, complements the collection’s laid-back yet polished appeal.

A duo of delight: models Kim Schell and Barak Shamir pose with bubbles in Emporio Armani Underwear's fall designs.
A duo of delight: models Kim Schell and Barak Shamir pose with bubbles in Emporio Armani Underwear’s fall designs. Photo: Giampaolo Sgura

Emporio Armani’s journey from its fall ready-to-wear campaign to its summer swimwear designs and now this playful underwear campaign shows that the Italian fashion brand is always staying on top of the trends.


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