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Arizona Muse Lands Estee Lauder "Modern Muse" Fragrance Campaign

Modern Muse – After being announced as a face of Estee Lauder last spring, we finally get to see Arizona Muse’s work for the beauty giant in the “Modern Muse” fragrance campaign. It’s been ten years since the launch of a new scent from Lauder, and now, the company taps the American model for a dreamy advertisement lensed by Craig McDean. “Modern Muse” officially launches this September. (WWD)


  1. indwig

    May 4, 2013 at 7:49 am

    This is so disappointing. I don’t like her expression, and the pose isn’t “selling” the fragrance.

    • Anna

      May 5, 2013 at 7:42 pm

      I agree, she could have been interacting with the product a lot more.

  2. queenegoist

    May 5, 2013 at 9:43 am

    lol i see what they did there.

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