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You are here: Home / Fashion / Campaign / Arizona Muse Lands Estee Lauder "Modern Muse" Fragrance Campaign

Arizona Muse Lands Estee Lauder "Modern Muse" Fragrance Campaign

Published on May 3, 2013

Arizona Muse Lands Estee Lauder "Modern Muse" Fragrance Campaign
Modern Muse – After being announced as a face of Estee Lauder last spring, we finally get to see Arizona Muse’s work for the beauty giant in the “Modern Muse” fragrance campaign. It’s been ten years since the launch of a new scent from Lauder, and now, the company taps the American model for a dreamy advertisement lensed by Craig McDean. “Modern Muse” officially launches this September. (WWD)

Filed Under: Campaign, Fragrance Tagged With: 2013, Arizona Muse, Campaign, estee lauder, fragrance

  • Fashion Label : Estee Lauder
  • Model : Arizona Muse
  • Photographer : Craig McDean
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    Comments

    1. indwig says

      May 4, 2013 at 7:49 am

      This is so disappointing. I don’t like her expression, and the pose isn’t “selling” the fragrance.

      Reply
      • Anna says

        May 5, 2013 at 7:42 pm

        I agree, she could have been interacting with the product a lot more.

        Reply
    2. queenegoist says

      May 5, 2013 at 9:43 am

      lol i see what they did there.

      Reply

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