Gigi Hadid Inspires in Self-Portrait Fall 2022 Campaign

Joanna Elizabeth


Published July 13, 2022

Gigi Hadid Self-Potrait Fall 2022 Campaign
Gigi Hadid stars in Self-Portrait fall-winter 2022 campaign. Photo: Zoe Ghertner

Gigi Hadid is featured in the fall-winter 2022 campaign for Self-Portrait, in which she can be seen posing in the streets of New York City. The American supermodel presents a total of six looks that are versatile enough to be worn at any time of day or night. The collection is available now in stores globally.

Self-Portrait Fall/Winter 2022 Campaign

Gigi Hadid Black Lace Dress Self-Portrait
Gigi Hadid wears black lace dress in Self-Portrait fall-winter 2022 campaign. Photo: Zoe Ghertner

Zoe Ghertner captured the photographs, and the blonde looks stunning in figure-hugging dresses, tops with embellishments, and sheer lace details designed by creative director Han Chong. Alex Harrington, the shoot’s stylist, draws attention to the Bow Bag as well as strappy heels. In one shot, Gigi Hadid wears a black lace dress while holding a bouquet of yellow followers.

Related: Gigi Hadid Makes a Bold Statement in Marc Jacobs Monogram Campaign

Gigi Hadid Crop Top Mini Skirt Self-Portrait
Posing with an apple, Gigi Hadid fronts Self-Portrait fall-winter 2022 campaign. Photo: Zoe Ghertner

“I’ve always wanted to capture a day in the life of the self-portrait woman so when exploring how best to present our Autumn/Winter 2022 collection, doing just that seemed like the perfect opportunity. Gigi was the perfect woman to bring this idea to life – free-spirited, hard working, and a true ray of sunshine – she brought an effortless energy to this campaign. It’s a very special collection for me, one deeply grounded in the core values of the house, so being able to share this story with Gigi is a true dream.”

Han Chong, Self-Portrait Founder
Self-Portrait Fall 2022 Campaign
Self-Portrait sets its fall-winter 2022 campaign on the streets of New York City. Photo: Zoe Ghertner

Another shot reveals the fashion star posing in a blue checkered miniskirt and a bralette top. When it comes to Gigi Hadid’s glam, hairstylist Akki Shirakawa works on her platinum blonde tresses, and makeup artist Fara Homidi ensures that her face is flawless.

Gigi Hadid Self-Portrait Fall 2022 Ruched Dress
Modeling a ruched dress, Gigi Hadid fronts Self-Portrait fall-winter 2022 campaign. Photo: Zoe Ghertner
Gigi Hadid New York Self-Portrait
Taking a walk, Gigi Hadid poses for Self-Portrait fall-winter 2022 campaign. Photo: Zoe Ghertner

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