Prada Linea Rossa Gets Surreal for Spring 2023 Campaign

Joanna Elizabeth

/

Published March 19, 2023

Prada Linea Rossa Spring 2023 Campaign
Ruiqi Jiang stars in Prada Linea Rossa spring-summer 2023 campaign. Photo: Norbert Schoerner

Prada Linea Rossa’s captivating Spring-Summer 2023 campaign will transport you into a futuristic dreamscape. The renowned brand has joined forces with photographer Norbert Schoerner and OMA (The Office for Metropolitan Architecture) to create an extraordinary urban landscape as the perfect canvas for their latest collection.

Prada Linea Rossa Spring/Summer 2023 Campaign

Jacket Prada Linea Rossa Spring 2023
Prada Linea Rossa focuses on technical outerwear in spring-summer 2023 campaign. Photo: Norbert Schoerner

The Prada Linea Rossa spring 2023 sporty chic styles showcased in this campaign epitomize fashion meets function. From sleek bodysuits and swimsuits to lightweight and adaptable outerwear, the Italian designer brand’s collection effortlessly transitions between black and white or daring fluo-orange hues.

Swimsuit Prada Linea Rossa Spring 2023
Prada Linea Rossa features swimwear in spring-summer 2023 campaign. Photo: Norbert Schoerner

These bold pieces are designed for the modern trendsetter who’s always on the go, ready to conquer any climate or territory. Olivier Rizzo’s impeccable styling brings an air of sophistication to the Prada Linea Rossa spring 2023 campaign, accentuating the cutting-edge designs and making them pop against the otherworldly backdrop.

Prada Linea Rossa debuts spring-summer 2023 collection.
Prada Linea Rossa debuts spring-summer 2023 collection. Photo: Norbert Schoerner

The advertisements feature Ruiqi Jiang, embodying the dynamic essence of the collection. One of the most striking elements of the campaign is the contrast between purpose and intent, as the collection blurs the lines between high-performance activewear and avant-garde fashion. It contrasts with the mainline Prada spring 2023 advertisements released earlier this year.

Sunglasses Prada Linea Rossa Spring 2023
Sleek sunglasses and apparel stand out in Prada Linea Rossa’s spring-summer 2023 campaign. Photo: Norbert Schoerner
Monochromatic look from Prada Linea Rossa spring-summer 2023 collection.
Monochromatic look from Prada Linea Rossa spring-summer 2023 collection. Photo: Norbert Schoerner

Recent Updates

Christy Turlington Marc Jacobs Featured

Christy Turlington Models Marc Jacobs’ Bold Tote Bag Collab

Christy Turlington returns as the iconic face of Marc Jacobs, this time for a vibrant campaign celebrating The Tote Bag, ...
Zara Hair Undone 2024 Featured

Zara Hair Undone: A Guide to Summer Tresses

Zara Hair's new Undone collection introduces effortless, breezy styles for the warm weather season. Model Rosalieke Fuchs stars in the ...
Ana de Armas Louis Vuitton Jewelry Featured

Ana de Armas’ New Louis Vuitton Jewelry Ad is a Must-See

Ana de Armas continues to dazzle audiences with her latest appearance in Louis Vuitton's 2024 high jewelry campaign for the ...
Types of Accessories Featured

Types of Accessories: Popular Pieces for Every Season

The role of accessorizing in fashion can not be overstated, and different types of accessories can transform simple outfits into ...
Nicole Kidman Balenciaga Crush Featured

Nicole Kidman Flaunts Balenciaga’s Crush Bag

Balenciaga's recent campaign showcases two of its iconic bags: the Crush bag and the Hourglass bag. This advertisement, shot by ...
Loro Piana Into Wild 2024 Featured

Loro Piana Goes Into the Wild with Luxe Outdoor Collection

Loro Piana's latest capsule collection, Into the Wild, is an ode to outdoor adventures. Featuring models Liya Kebede and Edie ...