Ferragamo’s spring-summer 2024 campaign unveils a fresh vista of style captured through the lens of photographer Vanina Sorrenti. The leading face of the images is legendary model Natalia Vodianova, whose poised elegance breathes life into the creative vision of Maximilian Davis.
Ferragamo Spring/Summer 2024 Campaign
Davis blends Caribbean and Italian styles for the Ferragamo spring 2024 collection. The campaign is a tribute to the pivotal women in Davis’s life, a heartfelt homage that translates into the structural integrity of the garments.
His aim is to instill a sense of ease and favor through fashion, an ambition palpably felt in the campaign’s imagery.
Vodianova is the epitome of this vision, effortlessly embodying the essence of Ferragamo’s spring-summer collection. Mid-century furniture and vibrant design tones form a rich backdrop to the collection’s standout accessories.
They include the Hug Bag, elegant mule shoes, and the striking Fiamma bag, all styled by Carlos Nazario.
In a series of portraits, Vodianova also showcases Ferragamo’s latest eyewear. The tortoiseshell frames, available in optical and sunglass variations, exemplify the brand’s commitment to timeless appeal.
