After releasing the lookbook last week, Balmain x H&M hit the runway for a New York-hosted show held on Wall Street last night. On the catwalk, top models including the collaboration’s campaign stars Gigi Hadid, Kendall Jenner and Jourdan Dunn took to the runway with embellished designs and sleek and strong shapes. After the fashion show, the Backstreet Boys performed, honing in on the collection’s 90s inspired look.
“The launch was a true reflection of the Balmain x H&M collection, full of energy, positivity and glamour. It was a once-in-a-lifetime experience, and we can’t wait to share this feeling with our customers around the world when the collection finally hits stores,” says Ann-Sofie Johansson, creative advisor at H&M.
