Gucci Takes London by Storm for its Cruise 2025 Collection

Joanna Elizabeth / Published May 13, 2024

The Gucci Cruise 2025 collection, revealed at the Tate Modern in London, marks luxurious tradition with a twist. Under the creative direction of Sabato De Sarno, the collection weaves a narrative that blends the architectural modernity of the Tate with the naturalistic elements of its staging, featuring verdant installations.

This season, De Sarno explores a rich dichotomy of strength versus delicacy, intermingling rugged denim with soft suede blazers and glittering slip dresses with tailored skirt sets. The collection’s color scheme balances understated neutrals against bursts of pastel, manifesting in candy-colored boxy jackets and sleek mid-length skirts.

This juxtaposition of tones and textures channels the fusion of Italian luxury with English style, creating a visual dialogue between boldness and subtlety. Highlighting the runway were the final four ensembles: vibrant sheer gowns adorned with floating capes and fluttering sleeves, channeling an ethereal vibe.

Complementing these statement pieces are accessories that underscore Gucci’s iconic aesthetic. Flat footwear, including ballerina shoes, creepers, and the reimagined Blondie bag, underscored the collection’s approach to combining everyday practicality with high fashion.

Gucci Cruise 2025 Collection

Photos courtesy Gucci


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