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Ginta Lapina for Sportmax Spring 2011 Campaign

Ginta Lapina returns for her second consecutive season as the face of Sportmax by Max Mara. In front of a crisp white background, Ginta dons the label’s colorful yet playful ensembles with cool patterns and youthful shapes.








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14 Comments

  1. purpledinosaurxo

    December 30, 2010 at 7:17 am

    this campaign is horrible :( last seasons was so much better. Its not Ginta’s fault (she is amazing) but the people behind it

    Check out my blog- THANK YOU :)
    http://purpledinosaurxo.blogspot.com/

  2. Anita Siraki

    December 30, 2010 at 6:04 pm

    i’m in love with that black bow dress
    http://whycantmybestfriendbeme.blogspot.com/

  3. maddie

    December 30, 2010 at 6:20 pm

    This sucks tbh. I’m not a huge Sportmax fan in the first place but between the makeup and the fact her face never changes…gonna have to give this two thumbs down.

  4. Citogene

    December 30, 2010 at 8:36 pm

    The campaign is just not selling…but the perforated dress and pants are marvelous

    http://cito-gene.blogspot.com/

  5. caro

    December 30, 2010 at 9:23 pm

    to be honest, i don’t know why it didn’t hit me before, but it basically reminds me of ginta in the miu miu campaign, which i didn’t like at the time and frankly still don’t.

  6. caro

    December 30, 2010 at 9:23 pm

    to be honest, i don’t know why it didn’t hit me before, but it basically reminds me of ginta in the miu miu campaign, which i didn’t like at the time and frankly still don’t.

    • caro

      December 30, 2010 at 9:25 pm

      (which isn’t to say i don’t like ginta – i love ginta – i just hate the styling in that – and this – campaign)

    • caro

      December 30, 2010 at 9:25 pm

      (which isn’t to say i don’t like ginta – i love ginta – i just hate the styling in that – and this – campaign)

  7. szucs

    December 30, 2010 at 10:39 pm

    last summer’s sportmax ads were so much more artful… mostly because of the chlothes, i guess.
    i love the red scarf dress tho, that’s amazin.

    xo

    agnes

    http://iiiinspired.blogspot.com/
    http://agnesszucs.blogspot.com/

  8. last_high

    December 31, 2010 at 4:15 am

    God, this is almost as bad as Anna S. shoot in Russian Tatler, hello photoshopped unrecognisable nose. I’m not a fan of Ginta, but this could be a generic US Vogue spread if background colour was beige.

  9. last_high

    December 31, 2010 at 4:15 am

    God, this is almost as bad as Anna S. shoot in Russian Tatler, hello photoshopped unrecognisable nose. I’m not a fan of Ginta, but this could be a generic US Vogue spread if background colour was beige.

  10. ak

    December 31, 2010 at 9:03 am

    It’s selling for me though.

  11. rose.

    January 7, 2011 at 11:56 pm

    I like it. sharp, clean and eye catching.

  12. Miller-crazy-boy

    January 9, 2011 at 1:43 pm

    it just let me thinking of Miu Miu…

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