Fendi’s Spring 2016 Campaign is All About Flower Power

Joanna Elizabeth

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Published January 23, 2016

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Updated July 7, 2017

Edie Campbell and Vanessa Moody star in Fendi's spring-summer 2016 campaign
Edie Campbell and Vanessa Moody star in Fendi’s spring-summer 2016 campaign

Fendi’s spring-summer 2016 campaign takes flower power to a whole new level. Starring models Edie Campbell and Vanessa Moody, the images capture the new collection against the backdrop of oversized flowers in various hues including navy, red and white. Creative director Karl Lagerfeld photographed the advertisements which focus on the season’s eclecticism ranging from billowing dresses to high-waisted trousers.

Vanessa Moody stars in Fendi's spring 2016 campaign
Vanessa Moody stars in Fendi’s spring 2016 campaign

Karl Lagerfeld photographs Fendi's spring 2016 campaign
Karl Lagerfeld photographs Fendi’s spring 2016 campaign
Edie Campbell stars in Fendi's spring 2016 campaign
Edie Campbell stars in Fendi’s spring 2016 campaign
Edie models Fendi dress with cutout details for spring 2016
Edie models Fendi dress with cutout details for spring 2016
Fendi focuses on oversize flowers in its spring 2016 campaign
Fendi focuses on oversize flowers in its spring 2016 campaign
Fendi spring 2016 campaign
Fendi spring 2016 campaign
Fendi's spring 2016 eyewear campaign
Fendi’s spring 2016 eyewear campaign

Fendi Spring 2016 Campaign

Fendi Spring 2016 Runway

Presented during Milan Fashion Week, Fendi’s spring 2016 runway show offered a wardrobe for seasonless dressing. From fur jackets to breezy maxi dresses and structured coats, Karl Lagerfeld created designs that were elegant yet whimsical.

Fendi New Arrivals at Net-a-Porter

Fendi Bird of Paradise Printed Satin Mini Dress
Fendi Bird of Paradise Printed Satin Mini Dress
Fendi By the Way Mini Leather Shoulder Bag
Fendi By the Way Mini Leather Shoulder Bag
Fendi Leather Trimmed Jacquard Mini Dress
Fendi Leather Trimmed Jacquard Mini Dress
Fendi Peekaboo Medium Python Tote
Fendi Peekaboo Medium Python Tote

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