Blackpink’s ROSÉ is Pretty in Pink for Tiffany & Co. Capsule

Joanna Elizabeth

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Published September 16, 2023

ROSE Tiffany Lock Rose Edition 2023 Ad Campaign
ROSÉ stars in Tiffany & Co. Tiffany Lock ROSÉ Edition campaign. Photo: Tiffany & Co.

ROSÉ of Blackpink takes her partnership with the historic jeweler Tiffany & Co. to new heights. Cue the Tiffany Lock ROSÉ Edition—a capsule collection that not only finds its muse in the K-Pop star but is also a poetic nod to her name.

This collaboration comes on the heels of ROSÉ dazzling in recent Tiffany ads alongside Florence Pugh. This time, she leaves a stylish impression with a dazzling array of jewelry, including earrings, bracelets, and necklaces.

Tiffany Lock ROSÉ Edition 2023 Capsule Collection

Tiffany Lock ROSÉ Edition medium pendant in 18k rose gold with pink sapphires.
Tiffany Lock ROSÉ Edition medium pendant in 18k rose gold with pink sapphires. Photo: Tiffany & Co.

The charm of this special edition lies in its rare pink sapphires. Love and power radiate from these gems, chosen precisely for their rarity and connection with ROSÉ’s persona. Alexandre Arnault, Executive Vice President, Product and Communication at Tiffany & Co., states that the collection “embodies who she is as an artist,” capturing her essence like a portrait etched in gold and gemstones.

Tiffany Lock ROSÉ Edition bracelet in 18k rose gold with pink sapphires.
Tiffany Lock ROSÉ Edition bracelet in 18k rose gold with pink sapphires. Photo: Tiffany & Co.

An archive-inspired padlock from 1883 serves as the foundation of the Tiffany Lock line. ROSÉ’s influence weaves its way into the sleek silhouettes of the Lock bracelet, earrings, and pendants—offered in various sizes for personal choice.

Tiffany Lock Rose Edition 2023 Earrings
Tiffany Lock ROSÉ Edition medium earrings in 18k rose gold with pink sapphires. Photo: Tiffany & Co.

ROSÉ herself is thrilled to inspire the Tiffany Lock collection. In a statement, she sees it as a delightful merger of rare gemstones and iconic design. A sentiment surely echoed by her legions of fans. The collection is out now in China, Korea, and New York City’s The Landmark. Worldwide fans can start adorning themselves in this exclusive line come October 1.


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