Prada’s new scent La Femme taps two familiar faces for the brand. Actresses Mia Goth and Mia Wasikowska appear in the images captured by Steven Meisel. The striking portraits include looks from the brand’s archives with retro influenced silhouettes. The La Femme perfume is described as a modern floral with a focus on the frangipani. The perfume also includes notes of beeswax, vanilla, tuberose and vetiver. In addition to the print advertisements, there is also an official campaign video set to the moody tunes of ‘Fools Rush In’ covered by Perfume Genius.
Prada La Femme Fragrance