Paule Ka Channels Pop Art for its Spring 2016 Ads

Joanna Elizabeth

/

Published January 15, 2016

Anais Pouliot stars in Paule Ka's spring-summer 2016 campaign
Anais Pouliot stars in Paule Ka’s spring-summer 2016 campaign

Paule Ka goes pop art for its spring-summer 2016 campaign. Lensed by fashion photographer Miles Aldridge, model Anais Pouliot channels 1950s French Riviera style with pure ladylike elegance. Aldridge was inspired by the work of artists Richard Lindner and Matisse for the colorful setup. Paule Ka’s spring collection features a graphic palette of white, black, red and yellow with ladylike shapes complemented by wide-brimmed hats and skinny scarves.

Paule Ka Spring 2016 Campaign

Miles Aldridge shoots Paule Ka's spring 2016 campaign
Miles Aldridge shoots Paule Ka’s spring 2016 campaign
An image from Paule Ka's spring-summer 2016 campaign
An image from Paule Ka’s spring-summer 2016 campaign
The advertisements are inspired by pop art and French Riviera style
The advertisements are inspired by pop art and French Riviera style

Paule Ka Spring 2016 Collection

Paule Ka creative director Alithia Spuri-Zampetti focused on graphic prints for the spring-summer 2016 season. The “couture chic” pieces include quirky color combinations combining daily essentials with more evening wear inspired pieces.

Paule Ka New Arrivals at Bloomingdale’s

Paule Ka Black Lace Dress
Paule Ka Black Lace Dress
Paule Ka Sleeveless Color Black Dress
Paule Ka Sleeveless Color Black Dress
Paule Ka Sleeveless Bow Neck Dress
Paule Ka Sleeveless Bow Neck Dress
Paule Ka Sleeveless Lace Dress
Paule Ka Sleeveless Lace Dress

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