Natalia Vodianova Looks Pretty in Pink for H&M Conscious Exclusive

Joanna Elizabeth

/

Published February 7, 2017

H&M Conscious Exclusive unveils recycled gown
H&M Conscious Exclusive unveils recycled gown

Recommitting to sustainable practices, H&M’s Conscious Exclusive line pushes forward for 2017. The Swedish fashion brand tapped Natalia Vodianova to front the new collection. In the campaign imagery, the Russian beauty wears a pink pleated gown made from BIONIC®–a recycled polyester fabric made from shoreline waste. Along with the dress, H&M will carry a full clothing collection for women, men and children. Also included, a Conscious Exclusive fragrance made from organic oils. H&M’s Conscious Exclusive collection will hit stores worldwide on April 20th.

Related: 6 Must-Have Spring Pieces from H&M Divided

“I am proud to appear in the H&M Conscious Exclusive campaign. It’s amazing to see the advances in sustainable fabrics that are used in the collection, pointing towards a more sustainable future for all fashion,” says Natalia Vodianova.

H&M Conscious Exclusive 2017 Dress

A sketch from H&M Conscious Exclusive's 2017 collection
A sketch from H&M Conscious Exclusive’s 2017 collection
Natalia Vodianova behind-the-scenes at H&M Conscious Exclusive campaign shoot
H&M Conscious Exclusive designs pink gown made from BIONIC® —recycled polyester
H&M Conscious Exclusive designs pink gown made from BIONIC® —recycled polyester
Natalia Vodianova behind-the-scenes at H&M Conscious Exclusive campaign shoot
Natalia Vodianova behind-the-scenes at H&M Conscious Exclusive campaign shoot


Recent Updates

Alaia Summer Fall 2024 Featured

Alaïa’s Summer 2024 Collection Exudes Effortless Elegance

Alaïa debuts its summer-fall 2024 campaign with a focus on elegant silhouettes. Featuring model Loli Bahia, the studio portraits captured ...
Bucket Hat Outfits Featured

9 Bucket Hat Outfits: Top Ways to Wear the Style

Bucket hat outfits offer the perfect blend of playfulness and versatility that can enhance any wardrobe. The bucket hat, also ...
Karl Lagerfeld Amber Valletta 2024 Feature

Amber Valletta & Karl Lagerfeld Just Dropped Eco-Friendly Bags

Amber Valletta shines in the latest Karl Lagerfeld campaign, showcasing a groundbreaking line of eco-friendly accessories that the renowed 90s ...
Angelina Frerk Bershka Beachwear Featured

Angelina Frerk Hits the Beach with Bershka’s Summer Styles

Bershka ushers in the arrival of summer with a recent editorial, “Through Summer,” featuring the German model and influencer Angelina ...
Beetlejuice Beetlejuice Outfits Featured

Jenna Ortega & Winona Ryder Bring Back Goth Chic in Beetlejuice Beetlejuice

With the much-anticipated release of Beetlejuice Beetlejuice, the goth aesthetic is poised for a major comeback. The film, a sequel ...
Yumi Lambert Bazaar Featured

Yumi Lambert Is in a Pastel Utopia for Harper’s Bazaar Turkey

Yumi Lambert shines in Harper's Bazaar Turkey's May 2024 issue, bringing futuristic fashion to life. Photographed by Emre Doğru, the ...

Leave a Comment