Aerie Taps Size 12 Model Barbie Ferreira for Unretouched Ads

Joanna Elizabeth

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Published January 27, 2016

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Updated April 5, 2023

Plus size model Barbie Ferreira wears a swimsuit in Aerie Real's unretouched campaign
Plus size model Barbie Ferreira wears a swimsuit in Aerie Real’s unretouched campaign

First launcing its #aeriereal campaign in 2013, Aerie has received much praise for featuring unretouched images of models and celebs including Emma Roberts. And now, the brand has enlisted plus size model Barbie Ferreira for its new spring 2016 campaign. The brand shared a video of the 19-year-old on Youtube where she said, “Not being retouched in the images is something that is very important to me. People knowing that’s how I look like without any Photoshop, without anyone’s perception of what my body needs to look like..”

Related: 12 Models & Celebrities Without Photoshop

Barbie Ferreira – Aerie Real 2016 Campaign

Plus size model Barbie Ferreira stars in Aerie Real campaign
Plus size model Barbie Ferreira stars in Aerie Real campaign
Plus size model Barbie Ferreira stars in Aerie Real campaign
Plus size model Barbie Ferreira stars in Aerie Real campaign

Aerie Real Spring 2016 Campaign Photos

Jam for Aerie Real
Jam for Aerie Real

The campaign also stars four other models–Jessica, Shivani, Julie and Jam. They all pose unretouched in these recently released images. Jam revealed her thoughts on going without Photoshop: “The thought of me not being retouched is actually exciting. I want everyone to see me for who I am, my crazy self. Whether I’m skin and bones, or a couple little hairs here and there, little rolls, whatever! Take it as it is. I like it.”

Julie for Aerie Real
Julie for Aerie Real
Jessica for Aerie Real
Jessica for Aerie Real
Shivana for Aerie Real
Shivana for Aerie Real

Aerie New Arrivals

Aerie Bandeau Swim Top
Aerie Bandeau Swim Top
Aerie Scoop Bikini Top
Aerie Scoop Bikini Top
Aerie Perky Triangle Bikini Top
Aerie Perky Triangle Bikini Top
Aerie Stripe Triangle Bikini Top
Aerie Stripe Triangle Bikini Top

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