Marking his first season as creative director, Balenciaga’s fall-winter 2016 campaign gets a new look under Demna Gvasalia’s vision. Gone are the supermodels and ultra-gloss images. Instead, the advertisements captured by Mark Borthwick were taken on the streets of Paris. Models including Achok Majak wear the bold pattern combinations, 80s inspired shoulders and larger than life tote bags from the fall collection. The campaign was styled by Lotta Volka with hair by Garry Hill and Inge Grognard on makeup.
