Gentle Monster and Maison Margiela are back with their second sunglasses collaboration, promising another innovative leap in eyewear fashion. This partnership blends futuristic elements with high fashion, showcasing a unique interplay between design philosophies.
Maison Margiela x Gentle Monster 2024 Campaign
Captured by Jordan Hemingway, the campaign is set against a surreal blend of cloud-filled skies and serene ocean waves, providing a dreamlike context for the avant-garde designs.
The eyewear collection features a range of pioneering styles, from distinct shield silhouettes to leather framed and temple-free glasses, complemented by mirrored lenses.
This array emphasizes fashion-forward shapes, merging form with function in a bold expression of modern chic. The collection’s color scheme maintains a sophisticated palette, emphasizing black, grey, white, and cream. This underlines the eyewear’s architectural features and complements the overall aesthetic of the collaboration.
Models, including Seungchan Lee and Xinyue Guo, highlight the collaboration’s unique blend of materials and styles. Their portrayal is enhanced by distressed apparel and intricate headpieces styled by Tom Guinness, which accentuate the eyewear’s otherworldly and innovative essence.
