![Irina Shayk stars in Replay Jeans Rose Label campaign.](https://www.fashiongonerogue.com/wp-content/uploads/2021/09/Irina-Shayk-Replay-Jeans-Rose-Label-Campaign01.jpg)
Denim brand Replay enlists supermodel Irina Shayk to front its Rose Label campaign. Photographed by Giampaolo Sgura, the Russian beauty wows in a series of studio images. The Rose Label collection includes distressed looks as well as medium and light washes.
Styled by Sissy Vian, Irina rocks cut-off shirts, jean shirts, and trucker jackets. The designs also feature a patch with rose-illustrated embroidery. In one shot, the brunette poses in a close-up photo with a flower in her hand. Another picture shows Irina smiling with a jean jacket and unbuttoned shorts.
Related: Irina Shayk Stuns in NAKEDCASHMERE Fall 2021 Campaign
For beauty, Franco Gobbi works on her sleek bun hairstyle with flawless makeup by Fulvia Farolfi. Accompanying images is a short film with a voiceover that says: “You know your life is just a dream? Don’t you?”
Replay Jeans Rose Label Campaign
![Having a laugh, Irina Shayk fronts Replay Jeans Rose Label campaign.](https://www.fashiongonerogue.com/wp-content/uploads/2021/09/Irina-Shayk-Replay-Jeans-Rose-Label-Campaign02.jpg)
![Ready for her closeup, Irina Shayk poses with a rose for Replay Jeans campaign.](https://www.fashiongonerogue.com/wp-content/uploads/2021/09/Irina-Shayk-Replay-Jeans-Rose-Label-Campaign04.jpg)
![Irina Shayk poses in distressed denim for Replay Jeans Rose Label campaign.](https://www.fashiongonerogue.com/wp-content/uploads/2021/09/Irina-Shayk-Replay-Jeans-Rose-Label-Campaign05.jpg)
![Irina Shayk fronts Replay Jeans Rose Label campaign.](https://www.fashiongonerogue.com/wp-content/uploads/2021/09/Irina-Shayk-Replay-Jeans-Rose-Label-Campaign06.jpg)
![Replay Jeans unveils its Rose Label campaign.](https://www.fashiongonerogue.com/wp-content/uploads/2021/09/Irina-Shayk-Replay-Jeans-Rose-Label-Campaign03.jpg)