Ireland Baldwin Keeps it Casual in True Religion Campaign

Joanna Elizabeth

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Published October 1, 2016

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Updated May 1, 2017

Ireland Baldwin has been named the face of True Religion's fall-winter 2016 campaign
Ireland Baldwin has been named the face of True Religion’s ‘This is True’ campaign

California-based denim brand True Religion has tapped it girl Ireland Baldwin as the face of its latest campaign. Called ‘This is True’, the advertisements feature the blonde in Matthew Sprout lensed images. Ireland looks perfectly at ease, showing off her tattoos for the campaign which officially launches on October 3rd. In one image, Ireland poses topless in a pair of jeans while another features her in a denim shirt and little else.

Ireland Baldwin – True Religion ‘This is True’ Campaign

Ireland Baldwin wears denim shirt in True Religion fall 2016 campaign
Ireland Baldwin wears denim shirt in True Religion campaign
Ireland Baldwin poses topless in True Religion's fall 2016 campaign
Ireland Baldwin poses topless in True Religion campaign

Shop True Religion’s New Arrivals:

True Religion Becca Bootcut Jeans
True Religion Becca Bootcut Jeans

True Religion Halle Mid-Rise Super Skinny Jeans
True Religion Halle Mid-Rise Super Skinny Jeans
True Religion Trucker Jacket
True Religion Trucker Jacket

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