Natalia Vodianova Wows in Ermanno Scervino Spring 2024 Ad

Joanna Elizabeth

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Published January 29, 2024

Ermanno Scervino Spring 2024 campaign
Natalia Vodianova models a suede lace-up dress for Ermanno Scervino’s spring-summer 2024 campaign. Photo: Luigi & Iango

Ermanno Scervino’s spring-summer 2024 campaign is a tribute to the serene and invigorating spirit of the sea, with Natalia Vodianova, as captured through the lens of photographers Luigi & Iango.

The Italian brand, renowned for its elegant and innovative designs, has once again enlisted the iconic presence of the model, who channels the collection’s ethereal charm and sophistication.

Ermanno Scervino Spring/Summer 2024 Campaign

Natalia Vodianova dons an embroidered cuff sheer blouse in Ermanno Scervino's spring-summer 2024 advertisement.
Natalia Vodianova dons an embroidered cuff dress in Ermanno Scervino’s spring-summer 2024 advertisement. Photo: Luigi & Iango

She is portrayed in a series of studio images showcasing a wardrobe of elevated jeans, airy shirts, and enchanting long dresses, each resonating with the campaign’s maritime inspiration.

The styling by Sissy Vian, featuring Natalia with effortlessly wavy hair crafted by Lorenzo Barcel and impeccable makeup by Liselotte Van Saarloos, enhances the dreamlike quality of the visuals.

Embellished blazer and shorts set featured in Ermanno Scervino's spring-summer 2024 campaign.
Embellished blazer and shorts set featured in the Ermanno Scervino spring 2024 campaign. Photo: Luigi & Iango

In a striking blend of texture and light, Natalia Vodianova brings life to the delicate interplay of fabrics and embellishments that define the spring-summer collection.

The campaign highlights key pieces that speak of luxury and comfort, such as lace-up suede garments that hug the figure with a nod to traditional craftsmanship.

Natalia Vodianova carries an embellished denim bag for Ermanno Scervino's spring-summer 2024 campaign.
Natalia Vodianova carries an embellished denim bag for Ermanno Scervino’s spring-summer 2024 campaign. Photo: Luigi & Iango

The accessories, particularly the woven bags, add a tactile dimension that complements the fluid silhouettes. A blazer and shorts set adorned with mirrored details exemplify the brand’s commitment to opulence, while the denim and straw bags anchor the collection in rustic elegance.


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