Marking its first pre-fall collection, Coach’s new campaign is sure to give you a case of serious bag envy. Photographed by Steven Meisel, models Imaan Hammam, Rianne van Rompaey and Lexi Boing appear in the advertisements where the Stuart Vevers designed bags are front and center. Captured in the back of an automobile, the girls are clad in a mix of luxe, furry coats and knit separates. For bags, the rose appliquéd ‘Dinky’ crossbody and patchwork embellished ‘Varsity’ make an appearance. The images were shot on location in Red Hook, Brooklyn, New York.
Coach Pre-Fall 2016 Campaign
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Flashback: Coach Campaigns
Since being named Coach’s creative director in 2013, Stuart Vevers’ vision for the Coach woman has become clear with not only his elegant yet laid-back designs, but also the official brand campaign images. Captured by Steven Meisel each season, the Coach woman has an air of downtown cool in the advertisements. Check out past campaigns below.