J Brand is Los Angeles-based fashion brand founded in 2005 by Jeff Rudes. The label started producing womenswear and launched a men’s collection in 2008. In 2012, Japanese company Fast Retailing purchased a majority of J Brand. The brand is available in 56 countries worldwide. Throughout the years, the label collaborated with labels such as Proenza Schouler, Christopher Kane, Simone Rocha and Bella Freud. In 2018, the denim company tapped models Jacquelyn Jablonski and Elsa Hosk to appear in their campaign.
J Brand introduces its Limitless Stretch jeans for its fall 2020 campaign. Starring model Oumie Jammeh, black and white images showcase skinny-fit Sophia jeans. Photographed by Mikael Jansson and styled by Mattias Karlsson, studio portraits …
