• Home
  • Shop
  • Editorial
  • Style
  • Fashion
  • Beauty
  • Celeb
  • FAQ
  • Log In

Fashion Gone Rogue

  • Must-Reads
  • Style Guide
  • Campaign
  • Lifestyle
Irina Shayk Tote Bag Beach

Irina Shayk Takes a Dip in Anine Bing...

Karlie Kloss adidas Sneakers Spring 2022

Karlie Kloss Returns for Tech-Inspired S...

Rosalia SKIMS Cotton Collection 2022 Campaign

Rosalía Smolders in SKIMS’ Cotton ...

Dior Uniforms Pre-Fall 2022 Campaign

Dior Delivers Powerful Fashion With Pre-...

You are here: Home / Fashion / Campaign / Beyonce is Western Glam for Ivy Park ‘Rodeo’ Campaign

Beyonce is Western Glam for Ivy Park ‘Rodeo’ Campaign

Published on August 8, 2021
Beyonce stars in adidas x Ivy Park Rodeo campaign.
Beyonce stars in adidas x Ivy Park Rodeo campaign.

adidas x Ivy Park is back for Drop 4 titled, Ivy Park Rodeo. Designer Beyonce is front and center for the campaign, which takes inspiration from Black cowgirls and cowboys. The collaboration includes 58 apparel styles, 5 footwear styles, and 13 accessories, all made for adults.

Denim is a mainstay of the collection featuring the adidas stripes as well as prints. Joining the multi-hyphenate are singer Snoh Aalegra, model Paloma Elsesser, and musician Orville Peck. Standouts from Rodeo feature bodysuits, tracksuits, bucket hats, and waist bags.

Related: Beyonce Strikes a Pose in Ivy Park x adidas Drop 2

A new chunky sneaker, IVP Super Sleek “Chunky” features a bold outsole in two dynamic colorways. A short film shows the cast pose with western motifs, including mechanical bulls, lassos, and fire. The IVY PARK Rodeo collection drops online on August 19th at 2 PM EST. 

adidas x Ivy Park Rodeo Campaign

Beyonce takes inspiration from black cowboys for adidas x Ivy Park Rodeo collection.
Beyonce takes inspiration from black cowboys for adidas x Ivy Park Rodeo collection.

“Inspired by the inimitable style and undeniable influence of Black cowboys and cowgirls, the “IVY Park Rodeo” collection celebrates the formidable impact of Black men and women on American Western culture. The collection celebrates oft-hidden history of Black pioneers within cowboy and cowgirl culture and their continued influence and impact on the American Rodeo. “

adidas x IVY Park
Paloma Elsesser poses in denim for adidas x Ivy Park Rodeo campaign.
Paloma Elsesser poses in denim for adidas x Ivy Park Rodeo campaign.
Wearing fringe, Orville Peck fronts adidas x Ivy Park Rodeo campaign.
Wearing fringe, Orville Peck fronts adidas x Ivy Park Rodeo campaign.
Designer Beyonce wears western-inspired style for adidas x Ivy Park Rodeo collection.
Designer Beyonce wears western-inspired style for adidas x Ivy Park Rodeo collection.
Singer Snoh Aalegra poses for adidas x Ivy Park Rodeo campaign.
Singer Snoh Aalegra poses for adidas x Ivy Park Rodeo campaign.
Beyonce strikes a pose in adidas x Ivy Park Rodeo Drop 4 campaign.
Beyonce strikes a pose in adidas x Ivy Park Rodeo Drop 4 campaign.

Filed Under: Campaign, Celebrity Tagged With: collaborations

  • Fashion Label : adidas
  • Model : Paloma Elsesser
  • Talent : Beyonce
  • Related Content

    Leave a Reply Cancel reply

    Your email address will not be published. Required fields are marked *

    Follow Us

    • Facebook
    • Instagram
    • Pinterest
    • Twitter
    • YouTube

    Trending

    • Irina Shayk is a Divine Vision for Self-Portrait Pre-fall Campaign
    • Paloma Elsesser, Imaan Hammam Are Ready for Summer With Victoria’s Secret
    • Marta Marghidanu is a Downtown Diva for Lifestyle La Razón
    • Irina Shayk Takes a Dip in Anine Bing’s Resort Swim Styles
    • Jimmy Choo Serves Glamour at the Beach with New Capsule

    Questions?

    Contact
    About Us
    FAQ
    Privacy Policy
    Terms of Service

    Shopping Websites

    In a shopping mood? Explore some of our favorite stores to shop:

    Forward
    Matches Fashion
    Nordstrom
    Revolve
    Warby Parker

    Fashion Gone Rogue takes part in numerous affiliate marketing programs, which results in commissions for purchases made using our links to retailer websites. © 2022 Fashion Gone Rogue
    FacebookTwitterPinterestTumblrMail
     

    Loading Comments...