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Patricia van der Vliet for MAX&Co. Spring 2012 Campaign by Willy Vanderperre

The Sitting LadyPatricia van der Vliet fronts the spring 2012 campaign from MAX&Co., Max Mara’s casual yet fashion conscious brand. Lensed by Willy Vanderperre with styling by Clare Richardson, Patricia poses in color-blocked dresses, tailored pants and simple tees with a hint of seventies flair.


  1. Lee Onail

    May 14, 2012 at 12:18 pm

    hmm, for some reason shots 6 & 9 seem inconsistent…

  2. beatrice

    May 16, 2012 at 8:45 pm

    this is weird, but i feel like the vacant, slightly creepy expression of patricia in every single shot elevates this above the common lookbook: it gives it a sense of continuity and the stepford wife mood fits in perfectly with the 50s suburban housewife clothing. it might have been accidental, but still – bravo.

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