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Abpositive Hits the Streets for Fall 2013 Ads by Giuseppe Vitariello

Positive Fashion – Designed by Stefania Fuggiano, new Italian fashion brand Abpositive, launches its fall 2013 campaign starring Gemma Surgo. The images were photographed by Giuseppe Vitariello and highlight the label’s bold metallic fabrics and color palette. Francesco Fidati worked on graphics for the advertisements which feature the images overlaid like image slides. / Production by OFFSKEMES

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