Chanel ushers in 2024 with an air of timeless elegance as brand ambassador Jennie once again poses for its Coco Crush line. The striking campaign starts off the new year, showcasing the BLACKPINK star adorned in an exquisite line of fine jewelry. Alongside Jennie, male model Lucas El Bali also makes an appearance in the advertisements.
Jennie for Chanel Coco Crush 2024 Campaign
Jennie’s presence is accentuated by a retro glam look, featuring ’60s-inspired bangs that frame her face and add a nostalgic charm to the contemporary designs. A selection of the fashion and jewelry brand’s rings, bracelets, and earrings creates a blend of subtle sophistication, each piece showcasing the maison’s craftsmanship.
Her sheer black lace top channels classic allure, bridging the gap between past and present with its delicate, timeless appeal. As Chanel prepares to unveil the complete campaign video on January 9th, anticipation builds not only for Jennie’s fans but also for admirers of high fashion and fine jewelry.
Talents like Amandla Stenberg and Lucy Boynton will also join Jennie, contributing their unique charisma to the Coco Crush collection. This campaign is a continuation of Jennie’s illustrious journey with high fashion, following her appearances for the Chanel 22 bag and the Jacquemus holiday 2023 campaign.