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You are here: Home / Fashion / Campaign / Yumi Nu is the Face of Victoria’s Secret’s Bombshell Sundrenched Fragrance

Yumi Nu is the Face of Victoria’s Secret’s Bombshell Sundrenched Fragrance

Published on April 8, 2022
Victoria's Secret Bombshell Sundrenched Fragrance Campaign
Yumi Nu stars in Victoria’s Secret Bombshell Sundrenched fragrance campaign. Photo: Zoey Grossman / Victoria’s Secret

In time for summer, Victoria’s Secret is introducing its limited-edition Bombshell Sundrenched Eau de Parfum. The brand has launched a new campaign to commemorate the occasion, which stars Yumi Nu photographed by Zoey Grossman. A joyful and sunkissed day is captured in the spirit of Bombshell Sundrenched by the model and singer-songwriter in the fragrance campaign shot on the beach.

Victoria’s Secret Bombshell Sundrenched Fragrance Campaign

Yumi Nu Model Victoria's Secret
Model Yumi Nu poses at the beach for Victoria’s Secret Bombshell Sundrenched eau de parfum campaign. Photo: Zoey Grossman / Victoria’s Secret

Bombshell Sundrenched is a limited-edition update on the iconic Victoria’s Secret fragrance, Bombshell, released in 2010. If you’re looking for a new summer perfume, the Eau de Parfum has a splash of coconut water at the beginning and a heart of coral peony in the middle. On the other hand, guava blossom offers a tropical touch, while the warm sands accord conjures up images of a sandy beach and salty sea spray.

Related: Hailey Bieber, Imaan Hammam Are Dream Angels in Victoria’s Secret Spring Styles

Victoria's Secret Bombshell Sundrenched fragrance bottle.
The Victoria’s Secret Bombshell Sundrenched fragrance bottle. Photo: Victoria’s Secret

Bombshell Sundrenched by Victoria’s Secret is available in various forms, including an Eau de Parfum, an Eau de Parfum rollerball, a fine fragrance lotion, and a fine fragrance mist. Master perfumer Nathalie Benareau describes her inspiration for this scent: “In creating this fragrance, I wanted to capture the moment when the sun sets and paints the summer sky.” The perfumer adds, “That golden glow and sense of carefree joy is bottled in this solar, warm, and lightly invigorating scent.”

Filed Under: Campaign, Fragrance

  • Fashion Label : Victoria's Secret
  • Photographer : Zoey Grossman
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