Bella Hadid & Julia Nobis Appear in Proenza Schouler Fall 2022 Campaign

Joanna Elizabeth


Published August 9, 2022

Bella Hadid Proenza Schouler Fall 2022 Campaign
Bella Hadid stars in Proenza Schouler fall-winter 2022 campaign. Photo: Tim Elkaim

Bella Hadid and Julia Nobis are the faces of the fall-winter 2022 campaign from Proenza Schouler. The photographs highlight tailored outerwear and dresses as the new season focus. The Drawstring Tote, which can be worn either over the shoulder or as a crossbody, is one of the season’s key pieces.

Proenza Schouler Fall/Winter 2022 Campaign

Proenza Schouler Fall 2022 Campaign
Julia Nobis fronts Proenza Schouler fall-winter 2022 campaign. Photo: Tim Elkaim

Tim Elkaim photographs the models, and Brian Molloy is responsible for their styling, all set against minimal backdrops. Bella Hadid is seen in one photograph posing against a tree while dressed in an all-black ensemble that features a hood. In another picture, Julia Nobis can be seen carrying an oversized bag while modeling a glittering blue turtleneck top.

Related: Bella Hadid Rocks Denim for Miss Sixty Fall 2022 Campaign

Bella Hadid Peplum Top Skirt Proenza Schouler
Model Bella Hadid wears dramatic silhouette in Proenza Schouler fall 2022 peplum top and skirt. Photo: Tim Elkaim

Jamal Scott is responsible for the hair and makeup in the beauty department. Mila Taylor-Young is in charge of the shoot’s set design, and The Production Factory works on production. Bella and Julia pose on location at The Brant Foundation Art Study Center in New York City.

Bella Hadid Proenza Schouler Campaign
Bella Hadid wears Proenza Schouler black hood and dress for brand’s fall-winter 2022 campaign. Photo: Tim Elkaim
Proenza Schouler Drawstring Tote Bag
Model Julia Nobis poses with Drawstring Tote in Proenza Schouler fall-winter 2022 campaign. Photo: Tim Elkaim
Bella Hadid Face Beauty Proenza Schouler
Ready for her closeup, Bella Hadid fronts Proenza Schouler fall-winter 2022 campaign. Photo: Tim Elkaim

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