Jimmy Choo reenlists Hailey Bieber to star in its winter 2021 campaign, continuing the Time to Dare concept. Photographed by Pierre-Ange Carlotti, the model wears night out looks to go along with trendy shoes. Hailey flaunts her legs in the fuchsia Averly pumps, which include asymmetrical bows.
The American beauty also rocks Oriel boots made from glossy patent leather. For bags, Jimmy Choo highlights its signature Varenne crossbody style. Hailey shines in sparkling sequins and metallic attire.
Jo Baldwin works on art direction for the shoot with styling by Ilona Hamer. For beauty, hairstylist Jen Atkin gives her a sleek updo with glam makeup by Lisa Storey.
Jimmy Choo Winter 2021 Campaign
“Glamorous, sexy, daring and confident, Hailey embodies the mood of the Winter collection. I love her energy, style and her innate confidence that comes through in each of the images celebrating the return of glamour. I am so thrilled we were able to work together again to create such a beautiful campaign,” says Sandra Choi, Creative Director.
Shop Jimmy Choo’s new arrivals: