Hailey Bieber Channels 90s Style in FILA’s New Campaign

Joanna Elizabeth


Published October 19, 2022

Hailey Bieber FILA 2022 Campaign
Hailey Bieber stars in FILA global 2022 campaign. Photo: Renell Medrano

Supermodel Hailey Bieber is featured in the most recent global campaign for FILA, the athletic apparel brand. The stunning blonde wears sweatshirts, t-shirts, sweaters, jackets, and hats to create a casual and chic look. She posed for a series of photographs that Renell Medrano took, and Hailey styled the shoot herself.

FILA Global 2022 Campaign

Hailey Bieber FILA Sweatshirt
Rocking a branded sweatshirt, Hailey Bieber fronts FILA global 2022 campaign. Photo: Renell Medrano

In addition, Hailey Bieber can be seen wearing chunky silhouetted FILA sneakers, which are reminiscent of 1990s fashion. The American beauty can be seen in one photograph donning a puffer jacket over a white tank top and oversized pants.

Hailey Bieber Abs FILA Campaign
Revealing her abs, Hailey Bieber wears FiLA vest, bucket hat, and pants in new global campaign. Photo: Renell Medrano

“My style is ever-evolving and FILA’s designs are timeless and the perfect complement to my everyday wardrobe,” Hailey states. “I’m grateful for the opportunity to work closely with the brand to pull these iconic pieces and present them in a way that feels like a true reflection of my personal style.”

Hailey Bieber FILA Campaign Shorts
Posing in pigtails, Hailey Bieber stars in FILA global 2022 campaign. Photo: Renell Medrano

In another photograph, she shows off her toned abs while wearing a red bucket hat, light-colored vest, and dark trousers. Hailey Bieber wears her hair in pigtails while rocking grey shorts and earphones in a different picture. WARDROBE.NYC also teamed up with Hailey on a recent capsule collection.

FILA Hailey Bieber Global Campaign 2022
FILA features Hailey Bieber as the face of its 2022 global campaign. Photo: Renell Medrano
FILA 1990s Style Hailey Bieber Campaign
Supermodel Hailey Bieber poses in 1990s styles for FILA global 2022 campaign. Photo: Renell Medrano

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