Fendi Brings Modern Elegance to Spring 2023 Campaign

Joanna Elizabeth


Published February 9, 2023

Fendi Spring 2023 Campaign
Fendi unveils spring-summer 2023 camapign. Photo: Craig McDean

Looking forward, the Fendi spring 2023 campaign captures the essence of modern elegance. Designed by artistic director Kim Jones, the collection leaps into minimalistic ease and pop-infused eclecticism. The advertisements are a flawless collaboration between renowned photographer Craig McDean and visionary stylist Melanie Ward.

Fendi Spring/Summer 2023 Campaign

The Fendi spring 2023 campaign stars a diverse cast of models, including Sora Choi, América González, Alaato Jazyper, Yanan Wan, and Enya Davis. These models embody the collection’s spirit, bringing it to life with effortless grace and style. Take a moment to view Linda Evangelista’s latest Fendi Peekaboo advertisements.

Fendi Peekaboo Cut Bag Spring 2023 Ad
Sora Choi poses with Fendi Peekaboo Cut bag for brand’s spring-summer 2023 campaign. Photo: Craig McDean

This season, Fendi revisits classic elements and reimagines them for the present day, resulting in a breathtaking array of refined pieces. From the fluid tailoring to the bold use of color, the collection effortlessly blends timeless sophistication with a contemporary edge. Standouts include relaxed dresses, elevated cargo pants, and luxurious knitted sweaters.

Alaato Jazyper stars in Fendi spring-summer 2023 campaign.
Alaato Jazyper stars in Fendi spring-summer 2023 campaign. Photo: Craig McDean

The Italian brand continues to captivate the fashion world with its latest innovation – the Peekaboo Cut. Making its debut on the Fendi spring 2023 runway, this updated iteration of the brand’s iconic Peekaboo bag makes a statement. The bag’s signature metal bar and sharp trapezoidal silhouette have been further emphasized, resulting in a bold and striking accessory.

Yanan Wan, América González, Sora Choi, Enya Davis, and Apolline Rocco Fohrer star in Fendi spring-summer 2023 campaign.
Yanan Wan, América González, Sora Choi, Enya Davis, and Apolline Rocco Fohrer star in Fendi spring-summer 2023 campaign. Photo: Craig McDean

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