Lucia Rivera Rocks Twinset Denim Green Couture Collection

Joanna Elizabeth

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Published May 11, 2023

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Updated October 22, 2023

Twinset Denim Green Couture Upcycling 2023 Campaign
Lucia Rivera showcases Twinset Denim Green Couture Upcycling 2023 collection. Photo: Twinset

Italian fashion label Twinset introduces the Upcycling collection called Denim Green Couture, merging resource optimization with innovative design. Embracing garments from the past, the collection undergoes artistic reinterpretation, breathing new life into these pieces.

Twinset Denim Green Couture Upcycling Collection

Model Lucia Rivera fronts the Twinset Denim Green Couture campaign wearing embellished styles. Twinset’s skilled embroiderers transform denim, adding artisanal touches. Previously, the brand worked with actress Sienna Miller, who fronted the spring 2023 campaign.

Sustainable fashion reigns supreme as Lucia Rivera dons Twinset's Upcycling denim collection, a true style statement.
Sustainable fashion reigns supreme as Lucia Rivera dons Twinset’s Upcycling denim collection, a true style statement. Photo: Twinset

Jackets bloom with satin roses, while vests showcase vibrant flower inserts. Embroidered skirts and jeans dazzle with floral motifs, micro beads, and crystals, creating a captivating blend of romance and color. In images, Lucia poses against a stark studio backdrop, embracing a wardrobe of distressed denim, flared jeans, and frayed edges.

Twinset Denim Tie Dye Jeans Upcycling 2023 Campaign
Twinset features tie-dye jeans in Denim Green Couture Upcycling collection. Photo: Twinset

Sustainability remains a focal point throughout. The limited edition of 150 pieces retains original labels, while recycled paper replaces external labels. Cotton denim fabric, eucalyptus fiber cellulose, starch, and treated water form a cohesive mixture, applied using conveyor rollers. For more jeans styles, check out Zara’s denim arrivals.

Twinset Double Denim Upcycling 2023 Campaign
Embellished jeans stand out for Twinset Denim Green Couture Upcycling 2023 collection. Photo: Twinset

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