Rihanna Signs On as Puma Creative Director & Brand Ambassador

Joanna Elizabeth

/

Published December 16, 2014

rihanna-puma-look

Pop star Rihanna follows up a new hairstyle with a post as the creative director of German sportswear label Puma. According to Vogue UK, Rihanna has signed on for a multi-year deal and will front a new campaign for the brand with the fall 2015 season. The singer also posted images of herself wearing Puma “Basket” style sneakers with a custom creeper sole on her official Instagram page.

rihanna-puma-look2

Shop the Look:


Recent Updates

Emma Watson Blooms in Prada Paradoxe Virtual Flower Ad

Emma Watson Blooms in Prada Paradoxe Virtual Flower Ad

Prada's latest fragrance, Prada Paradoxe Virtual Flower Eau de Parfum, blooms into something fresh and innovative. Starring in the campaign ...
Jessica-Chastain-Damiani-Featured

Jessica Chastain Sparkles as Damiani’s New Jewelry Ambassador

As Damiani's new global brand ambassador, Jessica Chastain is shining brighter than ever. In a series of stunning campaign images ...
Lisa-Louis-Vuitton-Ambassador-Featured

Lisa & Louis Vuitton: Debuting the New Ambassador

Blackpink's Lisa has just been named the newest ambassador for Louis Vuitton, the iconic French luxury brand. It's a fitting ...
Greta-Lee-Loewe-Fall-2024-Featured

Greta Lee Takes the Spotlight in Loewe Fall 2024 Ad

Loewe ambassador Greta Lee is back in the spotlight, and this time, she's stealing the show in the brand's fall-winter ...
Prada-Fall-2024-Featured

Hunter Schafer Starts a Conversation in Prada Fall 2024 Ad

Prada is sparking conversation with its fall-winter 2024 campaign. Ambassadors Hunter Schafer, Letitia Wright, Yili Ma, Damson Idris, and Harris ...
Balenciaga-Characters-2024-Featured

Naomi Watts & Kim Kardashian Bring Character to Balenciaga Ad

Balenciaga has launched its latest Characters campaign, featuring a trio of talented women who bring their own aesthetic to the ...