Longtime Prada model Freja Beha Erichsen fronts the Italian brand’s pre-fall 2020 campaign. Captured by David Sims, she appears against a black and white backdrop with colored designs. Stylist Olivier Rizzo highlights bold prints, sleek shapes, and statement handbags. “[T]he collection’s vibrant colors are isolated, abstracted, pushed center stage, highlighting their material essence and their disarming simplicity,” Prada states.
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