The Prada Holiday 2022 campaign focuses on the various joys associated with the winter holiday season. It takes great pleasure in everything from the miracles of exchanging presents to the marvels of surprises in general. The concept of giving gifts takes center stage in the marketing campaign for the fashion brand.
Prada Holiday 2022 Campaign
Photographed by David Sims, the images feature actress Diana Silvers posing with gold bags. In one shot, the blonde wears a shimmering mini dress while holding a gold bag. For a second, she models an all-black ensemble with bejeweled buttons and another bag with a gold finish.
The campaign was made with creative direction by Ferdinando Verderi. Discover Prada’s first fine jewelry collection worn by Amanda Gorman, Maya Hawke, and Somi Jeon for more from the Italian brand. Don’t forget about the Prada Paradoxe fragrance advert.
“Their still-life images are framed with fragments of festivities, visual nods to holiday symbolism -foliage, icicles, white and blue, archetypes of the season, here used as echoes or souvenirs, loaded reminders of our own experiences,” Prada shares.