Amanda Gorman, Maya Hawke Stun in First Prada Fine Jewelry Campaign

October 14, 2022
Amanda Gorman Prada Campaign Fine Jewelry
Amanda Gorman stars in Prada Fine Jewelry Eternal Gold 2022 campaign. Photo: David Sims

Prada is venturing into the realm of fine jewelry for the first time with the launch of their debut collection, Eternal Gold. The jewelry is crafted entirely from gold that has been verified as coming from recycled sources. The designs meet the Chain of Custody standards that the Responsible Jewelry Council established.

Prada Fine Jewelry 2022 Campaign

Maya Hawke Prada Fine Jewelry 2022 Campaign
Maya Hawke poses for Prada Fine Jewelry Eternal Gold 2022 campaign. Photo: David Sims

The campaign features notable stars such as poet Amanda Gorman, singer Somi Jeon, and actress Maya Hawke. Photographer David Sims takes up close and personal portraits in both black and white and gold reflections. Ferdinando Verderi served as the campaign’s creative director. You can also see the recent Prada Linea Rossa ads starring Charli D’Amelio.

Somi Jeon Prada Fine Jewelry 2022 Campaign
Somi Jeon fronts Prada Fine Jewelry Eternal Gold 2022 campaign. Photo: David Sims

The Italian luxury brand shares the following information in a press release: “Prada partners exclusively with those suppliers of precious metal and stones who meet the highest industry standards concerning human rights, labor safety, environmental impact, and business ethics.”

Prada Fine Jewelry Recycled Gold
Prada Fine Jewelry is made from certified recycled gold. Photo: David Sims
Maya Hawke Prada Ring
Prada’s first fine jewelry collection is called Eternal Gold. Photo: David Sims
Prada Fine Jewelry Heart Shaped Gold Earrings
Heart-shaped pendant earrings are part of the Prada fine jewelry Eternal Gold collection. Photo: David Sims

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