Lady Gaga, Tony Bennett & Top Models Front H&M Holiday 2014 Campaign

Joanna Elizabeth

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Published October 29, 2014

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Holiday at H&M–After the news was announced earlier this year, we finally have a look at H&M’s Holiday 2014 advertising campaign featuring Lady Gaga and Tony Bennett. The unlikely pair recorded a duet album together called “Cheek to Cheek” and also sung “It Don’t Mean a Thing”, for the retailer. “We were inspired by the glitz, glamour, and opulence of the 1940s’ Big Band era,” says Johan Renck, director of the commercial. “The mood is one of festive celebration shot through with a strong sense of fashion and underlying humor. It is intriguing, curious, exuberant, audacious, and filled with wonder.” Also included in the campaign photographs are top models Joan Smalls, Sasha Pivovarova, Charlotte Carey and more.

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