
UK-based fashion brand 4th & Reckless teams up with top model Elsa Hosk on a new collaboration. Inspired by the Swedish beauty’s personal fashion sense, designs take cool-girl style to the next level. A collection called: A Life Less Ordinary showcases oversized blazers, knit sweaters, and leather pieces.
The collaboration drops on October 26th, with prices starting at ÂŁ35 and going up to ÂŁ95. Elsa also appears in the accompanying campaign, which shows modern wardrobe essentials.
Related: Elsa Hosk Models Fl&L x Victoria’s Secret’s Lingerie Styles
“Being the face of this 4th & Reckless campaign has been really exciting, the energy on set was brilliant and I loved working with the team. The range compliments my style and personality perfectly, it’s effortlessly cool. I am so proud to have been a part of this campaign. The design and energy of this collection makes for a standout range of easy to wear statement pieces,” shares Elsa.
Elsa Hosk x 4th & Reckless Campaign

“We are thrilled to announce our new campaign featuring Elsa Hosk. Supermodel and former Victoria Secrets Angel, Elsa is extremely credible and a style icon who we feel epitomizes the 4th & Reckless brand. The styles in the collection, we believe, have captured Elsa’s style perfectly,” states Pawan Khosla, CEO.







