A Meadow of Wildflowers: H&M Unveils Spring Floral Fashions

Joanna Elizabeth / Published April 7, 2021

H&M delivers vibrant floral prints with a new capsule collection called: A Meadow of Wildflowers. The pieces were designed by in-house print designers Abigail Morris, Kavita Ravaliya, Holly Watts, and Florentin Bodet. Dresses as well as matching top and skirt sets stand out in the collection. For accessories, printed scarves made from a recycled polyester blend are perfect for wearing as a head covering or bag accent. Continuing to focus on sustainable looks, most designs are made from 100% organic cotton or a mix of organic cotton and linen.

Related: H&M Embraces Tie Dye Trend in ‘Color Story’ Collection

“The meadow collection has been a true representation of teamwork, reconnecting with nature and artistry,” says Kavita Ravaliya. “It has been a fantastic opportunity for us designers to simply slow down, be outside and appreciate nature’s beauty.”

H&M Spring 2021 Floral Fashion


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2 thoughts on “A Meadow of Wildflowers: H&M Unveils Spring Floral Fashions”

  1. Hello, when will the Meadow of Wild Flowers dresses, crop tops and skirts coming to H&M stores? I see the crop top but I would love the skirt to purchase with it, .The collection is beautiful I lo:e cotton for the summer. I searched to find out when so here I am. Please please please.

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