PUMA ambassador Cara Delevingne poses outdoors for the new Exhale Collection campaign. A line of eco-conscious yoga wear is made of at least 70% recycled polyester, which she also helped co-create. In order to offset emissions, PUMA teamed up with First Climate to help purchase credits towards rural energy supply to replace fuels like firewood or coal. Clad in neutrals, the British model and actress wears a crop top, high-waist tight, and knit coverup. Showing off her tattoos, Cara wears her hair in a messy bun with understated makeup.
Related: Cara Delevingne Poses Outdoors for PUMA Pride Collection
“Yoga is one of my biggest passions, it has impacted my life in such a positive way. When PUMA approached me about partnering to create a yoga line, I was thrilled. We both are very focused on the environment, that is why it was important to design a collection with minimal impact,” stated Cara. “This creates a more meaningful impact on our mind, body, and practice; allowing us space for peace and tranquility to simply exhale.”
PUMA Exhale Campaign
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