Throwback Blumarine—Going back to the early 2000s, we highlight Blumarine’s fall 2002 campaign for this week’s Throwback Thursday. The advertisements starred Shalom Harlow who posed in a countryside manor setting. Tim Walker photographed the campaign, and as you may know, set design is often a key part of his photographs. With an eclectic whimsical backdrop, Shalom brought the drama in the advertisements with her statuesque poses. Fast forward to today and Shalom is still a force. Just last year, she starred in Tiffany & Co’s spring campaign.
Blumarine Fall 2014–Japanese history served as the launching pad for Blumarine’s fall-winter 2014 collection shown during Milan Fashion Week. Designer Anna Molinari found herself inspired by everything from the country’s roots and traditional dress to the modern-day Japan with its Western influences. The Blumarine girl’s wardrobe is quite eclectic; ranging from a regal cape adorned with rich jacquards to more party girl garb including sexy minis with cutout slashes. Throughout, there are Eastern influences such as kimono inspired shapes or rich tapestry florals or even a sleek leather dress coat that calls back to Japanese military uniforms.
Toni Gets Dreamy for Blumarine – Following up a preview last month, the complete Blumarine spring-summer 2014 campaign starring Toni Garrn has been released. Photographed by Camilla Akrans, the German stunner looks as ethereal as ever posing on the coasts of Lanzarote with butterflies, sand, water and sun. Toni dresses in dreamy florals, billowing dresses and form-fitting gowns in the new advertisements. Also make sure to check out Toni’s new haircut.
By the Sea – Following up the news of her recent haircut, leading face Toni Garrn stars in the spring-summer 2014 campaign from Blumarine, replacing Candice Swanepoel from last season. Camilla Akrans captures the blonde model in a shoreside setting, sporting a wet and sheared hairstyle surrounded by a butterfly net. The butterfly was a staple of Blumarine’s spring collection. See more of the campaign preview below.
Art Deco Style – Influenced by the art deco movement, Blumarine designer Anna Molinari has created a capsule collection featuring graphic prints in black, beige and white tones. The line includes clothing pieces ranging from silk printed blouses to knitwear and long gowns. The Italian brand’s “Art Deco” collection is in Blumarine boutiques worldwide starting this month.
Blumarine’s Take on Glamour – For spring 2014, Blumarine gets dreamy with an outing of ultra-feminine looks embellished with flowers and butterflies. The first half of the collection is almost exclusively in white and nude illuminated by gilded jacquard patterns. Then the catwalk transforms into less romance and more sensuality with form-fitting dresses adorned with sequins and feathers. More androgynous looks take shape in the form of boxy blazers and tapered trousers worn with ankle boots. Never one to shy away from glamour, the show closes with rhinestones and feathers in a nod to fifties glamour and Las Vegas showgirls.
Flowers in Fall – For the fall-winter season, Blumarine designer Anna Molinari introduces the “Abstract Flower” capsule collection. The line features items with a black and white flower pattern. Focusing on daywear, the range consists of a fifties-style dress with lace inserts, classic pencil dress, flared skirt and minimal overcoat. The Abstract Flower collection is available in boutiques this month.
The Seduction of Candice – Blumarine’s fall 2013 campaign enlists the always stunning Candice Swanepoel. Dressed in the autumn collection’s oriental prints and eastern inspired shapes, the South African model sports a dark hairdo to go along with the romantic setting. Swedish fashion photographer Camilla Akrans was charged with shooting the new advertisements, featuring Candice posing sensuously against a floral tapestry. See the official campaign film here.
Into the Blu – After a video preview last week, here is a first look at Blumarine’s fall 2013 campaign starring Candice Swanepoel. The South African model trades in her platinum blonde locks for a brunette hairdo. Camilla Akrans lenses Candice in a seductive pose for the autumn advertisements, which are inspired by the work of Albert Watson and Helmut Newton. (Image – WWD)
Candice’s Dark Side – After showing up as a platinum blonde at a recent event, Candice Swanepoel goes to the other side of the spectrum with brunette tresses for Blumarine’s fall 2013 campaign film. In the video, the South African beauty works it in the label’s eastern inspired designs. The autumn advertisements were shot by Swedish photographer Camilla Akrans. According to Blumarine designer Anna Molinari, “Candice perfectly embodies my idea of the Blumarine woman.”