Tyra Banks Launches Makeup Line, Wants You to Smize

Joanna Elizabeth

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Published October 5, 2014

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Updated September 13, 2023

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We already get our weekly fix of Tyra Banks on “America’s Next Top Model”, but the model and mogul has just launched a new makeup line called Tyra Beauty. With product lines like “Tyover” “Smize” and “It Factory”, the cosmetics line no doubt has all that Tyra colorfulness we all know. She even has a three minute video promo called “Welcome to Tyra Beauty” The self-described Harvard Business School graduate has a “BeautyTainer” role where you can be “your own boss” by selling the products by throwing parties. The video ends with an anthem where it tells you to work the hallway like a runway. We have no clue what’s going on, but it all sounds ridiculously wonderful. You can check out more on the new line on Tyra.com.


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1 thought on “Tyra Banks Launches Makeup Line, Wants You to Smize”

  1. But…but! I haven’t got a hallway at home! I could strut my stuff through the building lobby, but how am I supposed to do it successfully when I’m carrying groceries?!

    wiggerie.blogspot.com

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